Latest Blog
- Build, Buy or Partner? Product Mgmt Challenges
(posted: Mar, 2019)The critical issue product marketers and managers face is to choose the appropriate product development strategy. Deborah offers some insight in this article.
Blog Archives
- Channel Chiefs 6: Scorecarding Ecosystem Health
(posted: Dec, 2017)We frequently talk about our partners collectively as an ecosystem, yet there are many ways to interpret what this means. In this post, we go over how to maintain your ecosystem's health.
- Channel Chief Series Pt.5: Number of Partners
(posted: Nov, 2017)Understanding if you have the right number of channel partners can be a tricky question. This post offers a few key questions that will help you to figure out your optimum partners.
We invite you to peruse our archived News items (grouped by year for your convenience).
News from 2021 | |
New Business with Fundraising Consulting Org(posted: Dec, 2021) Providing market research and business strategy | Continuing with Major Tech Company(posted: Nov, 2021) Creating messaging and documentation for big internal transition. |
Marketing Strategy for Higher Education(posted: Oct, 2021) Providing marketing strategy, research, and process consulting to a leading higher education consulting organization. | Helping Entrepreneurs Access Grants(posted: Aug, 2021) We are helping small businesses access SBA grant funding. |
Article Featured on Product Management Blog(posted: Jun, 2021) Development Corporate has featured one of our articles on their blog! |
News from 2020 | |
HT Assists Companies Applying for Federal Grant Money(posted: Nov, 2020) Over the course of this year, Highland Team has provided marketing plan research and strategy development to several entrepreneurial organizations applying for Federal research grants. | New Highland Team Engagement with Canadian Co(posted: Nov, 2020) We are pleased to announce a new partnership with a leading Canadian company. |
Marketing Strategy for Digital Health App(posted: Aug, 2020) We are evaluating the impact of COVID-19 on the health and wellness environment to provide insights and strategy recommendations for a leading managed health care company. | Department of Energy Grant Review(posted: May, 2020) We evaluated, scored, and provided feedback on the Marketing Commercialization sections of Federal Grant applications. |
Deborah Henken Continues 5th Year with Encore.org(posted: Feb, 2020) Creating new outreach and marketing strategies for the four programs run directly by Encore.org | Susan Henken-Thielen Asked to join Min-Corps(posted: Jan, 2020) Susan will assist as a mentor and advisor. Min-Corp is the U of Minnesota site for the Nat. Sciences Foundation I-Corps program. |
News from 2019 | |
Susan Henken-Thielen Helps University Take Research to Market(posted: Dec, 2019) Susan will work with University of Minnesota researchers to transition their cutting-edge research to the marketplace. | Deborah Henken Expands Collaboration with Encore.org(posted: Jan, 2019) Deborah will expand her consulting for Encore.org to include working with the Encore Fellowships Network this year. |
News from 2018 | |
Deborah Henken to Work with Encore.org(posted: Apr, 2018) Deborah will be consulting with Encore.org on multiple marketing issues. | Deborah Joins Board(posted: Feb, 2018) Deborah has become a board member for Women in Consulting....her title and responsibilities include... |
Deborah to Work with Leading Educational Tech Company(posted: Jan, 2018) Her consulting will focus on market intelligence around Gen X communication preferences from colleges. |
News from 2017 | |
Deborah Accepted as Encore Fellow(posted: Apr, 2017) She will be providing part-time marketing expertise to the Encore Fellowship Network itself. | Deborah to Consult For Filtrexx(posted: Mar, 2017) Market studies consulting for innovative sustainable technologies company. |
Deborah To Appear on University Panel(posted: Jan, 2017) Deborah will be talking about strategies for advancing your career on this panel for the University of Michigan alumni event. |
News from 2016 | |
Workshop: Business Model Design(posted: Oct, 2016) Upcoming in February 2017, Karen will again be presenting her workshop, Business Model Design, for attendees of UC San Diego's Idea Lab. Learn the key ingredients of a business model, then work with expert mentors. | WIC Guest Blog: Myths of Consulting(posted: May, 2016) Deborah's guest post for the Women in Consulting blog, The Myths of Consulting, takes a hard look at the realities of going out on your own as a consultant. |
Podcast: Build, Buy or Partner(posted: Apr, 2016) Deborah is a guest product leader on Singapore's Yours Productly podcast this month, speaking on product development strategies. | Curator of the UC San Diego Pitch Contest(posted: Apr, 2016) UC San Diego's Social Innovation Challenge, including pitch contests and awards |
Karen Moderates Panel For Conscious Capitalism Group(posted: Mar, 2016) Karen joins Raj Sisodia to moderate a panel for the San Diego chapter of Conscious Capitalism. | Deborah Speaks at Canada College(posted: Feb, 2016) Deborah to speak to Intro to Marketing class. |
Idea Lab Workshop: Power of the Business Model(posted: Feb, 2016) Karen returns to present her workshop, the Power of the Business Model Canvas, at Idea Lab at UC San Diego. | Coaching Entrepreneurs in Vietnam(posted: Jan, 2016) Karen heads to Vietnam to coach 22 entrepreneurship teams. |
Keynote: Power of Entrepreneurship(posted: Jan, 2016) Karen speaks on the Power of Entrepreneurship in Vietnam | Karen Henken Designs & Teaches MBA course(posted: Jan, 2016) Creating courses for University of San Diego's Graduate School of Business Administration. |
News from 2015 | |
Panelist, Global Empowerment Summit(posted: Nov, 2015) At this Summit at UC San Diego Karen is discussing Strategies for Social and Financial Inclusion with other experts. | Workshop: Business Model Canvas Toolkit(posted: Jul, 2015) Karen presents her Business Model Canvas Toolkit to the Hansen Summer Institute for Young Global Leaders |
Deborah Henken, Speed Mentor(posted: May, 2015) Supporting women in business at WIC's speed mentoring event. | Workshop: Power of the Business Model Canvas(posted: Feb, 2015) Karen is facilitating a workshop, the Power of the Business Model Canvas, at Idea Lab at UC San Diego |
News from 2011 | |
New Empowerment Programs(posted: Sep, 2011) Empower yourself, strengthen your skills, and become the successful, mindful leader you need to be to flourish in the current business climate. |
News from 2006 | |
Deborah Henken's marketing articles named "A+ One of Our Best"(posted: Mar, 2006) Deborah Henken's marketing articles have been chosen by IdeaMarketers for "A+ One of Our Best" designation |
News from 2005 | |
Women consultants make more(posted: Aug, 2005) Female consultants are making more money than they did last year, although they're working harder for their compensation, according to a survey by Women in Consulting (WIC). | Savvy Marketing Newsletter(posted: Apr, 2005) Marketing Savvy Newsletter - Highland Team and Tager Group have partnered to bring you action-oriented marketing insight, tips and contemporary ideas. |
News from 2004 | |
Client Successes, 2004(posted: Dec, 2004) An overview of some our clients' success stories from 2004. | Deborah Henken speaks at SVAMA(posted: Oct, 2004) Relationship Marketing and Social Networking Strategies - Thinking Outside the Box |
Deborah Henken on The Art of Self Employment(posted: Aug, 2004) Deborah Henken is interviewed on "The Art of Self Employment" in Execunet's Career Advisor. | Newsgram #6(posted: May, 2004) In this newsletter, we'll share some of the insights and tools we've been using to help our clients succeed in today's environment. |
"Marketing That Sells"(posted: May, 2004) We've teamed with long-time colleague, Jennifer Vessels, President of Next Step, to develop a seamlessly integrated sales and marketing service to create effective marketing and compelling sales results. |
News from 2003 | |
Highland Partners With Phone Works(posted: Aug, 2003) Highland Team is pleased to announce a close working relationship with Phone Works, to provide an even wider range of go-to-market services for our clients. | Newsgram #4(posted: Apr, 2003) Since our last Newsgram, exciting changes have happened -- I've teamed with two senior executives to add even more expertise and value to our services, and Highland Marketing has changed its name. |
Highland Marketing becomes Highland Team(posted: Apr, 2003) I am pleased to announce two new principals have joined Highland Marketing, leading us to rename the company, Highland Team. | Highland & IDC in New Study(posted: Mar, 2003) Highland Team is pleased to team with IDC as an Authorized Implementation Partner (AIP) on their newest study, "Capturing Market Share with Influence Relationships." |
News from 2002 | |
Charles Consulting Partnership(posted: Aug, 2002) Highland Team is pleased to team with The Charles Consulting Group to help its clients achieve market leadership through intelligence. | Newsgram #3(posted: Jul, 2002) In this newsletter, we'll share some of the insights and articles we've been using to help our clients succeed in today's environment. |
IDC Partnership Announcement(posted: Jun, 2002) Highland Team has been selected as an Authorized Implementation Partner (AIP) of IDC Global Software Partnering and Alliances Group. | Hyde Park Workshop Partnership(posted: May, 2002) Deborah Henken, President of Highland Team, has joined forces with the Hyde Park Group, experts in identifying the optimal position in a market through experiential positioning workshops with highly actionable results. |